What makes Aloha Pro a sustainability milestone for Haworth International?

From the start, Aloha Pro was designed to last. Circular principles informed the choice of each component. Every part, from the wheels to the backrest, is crafted for durability, ease of repair, and recyclability. And Aloha Pro shares components with other Haworth products, which streamlines maintenance while decreasing waste.

Extended life and end-of-life throughout Aloha Pro’s design process were key. Because using fewer products for longer is usually the most sustainable option, Aloha Pro is easy to repair and refurbish. As many components as possible can re-enter high quality use cycles.

With Aloha Pro, you’ll get a premium office chair experience for many, many years. In Aloha Pro’s budget class, this longevity and comfort is unprecedented.

Aloha Pro uses the most innovative foam alternatives in Europe and Asia

Global manufacturers have a frequent challenge: different regions offer different material possibilities. For Aloha Pro, Haworth decided to make the most circular chair it could, based on the materials that were locally available – leading the company to choose two different sustainable foam alternatives.

For seating products, foam alternatives are surging – but this alternative foam revolution is in its early stages, which means the most sustainable option varies in each market. In Europe, Aloha Pro uses foam produced with a biomass balance approach, substituting fossil fuels with plant-based sources. In Asia, Aloha Pro uses bio-based foam that contains 29% renewable materials such as plant oils and organic waste. This local approach not only meets strict environmental standards but also supports local supply chains and helps reduce emissions.

Aloha Pro is efficient to ship, easy to assemble, and emphasises recyclability

Haworth minimized the size of Aloha Pro’s packaging, which reduces freight cost and increases fuel efficiency while shipping.

Aloha Pro’s mesh back connects easily without glue, so assembly is tool-free. Disassembly is also simple, so parts can be recycled at end-of-life.

On average, the recycled content in Aloha Pro’s plastic components is 20% in both Europe and Asia Pacific.  Aloha Pro’s base is made of 98% recycled resin, and the arms contain more than 60% recycled content. At the end of Aloha Pro’s product lifecycle, 87% of the materials can be recycled.

Aloha Pro is affordable sustainability for a new generation

The most sustainable products are not always the most accessible. That’s why Aloha Pro is such a gamechanger: this is sustainable, premium task seating – and it’s affordable.

From the start, Haworth aimed to make premium sustainability more accessible. Startups and small businesses need furniture that enhances their flexible work styles and aligns with their environmental values. Aloha Pro is ideal for designers, startups, or creative firms that want to bring eco-conscious comfort to everyone on the team.

Even with its strict sustainability standards, Aloha Pro’s colours and finishes are extensive. With a myriad of aesthetic options, Aloha Pro will fit right in, whether you’re designing an energetic space for teamwork or a calming area for solo focus work.

On Haworth’s sustainability journey, Aloha Pro is an important next step

Aloha Pro is a milestone in Haworth’s sustainability journey. From the castors to the top of the backrest, Aloha Pro embodies its circular design philosophy. Haworth used the best materials it could feasibly use, adapting its approach in Europe and Asia. Haworth kept extended life and end-of-life in mind, with a special focus on repair and refurbishment. With innovative foam alternatives, minimized adhesives, and a thoughtful approach to packaging, Aloha Pro is Haworth’s latest sustainability milestone.